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An epiphany!

An epiphany!

Today I woke up with an epiphany, one I’ve been struggling to vocalize for some time no...
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Here’s everything brands get wrong when expanding their sizes—and how you can do it better.

Here’s everything brands get wrong when expanding their sizes—and how you can do it better.

You’re a fashion brand who’s expanded their sizing, hello! And welcome to the year 2022...
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How to style a silk scarf

How to Style Our Silk Scarves

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What I Wore in 2021

What I Wore in 2021

Is it really 2022? Is 2021 really over? Are we still in a pandemic? Yes, yes and yes. W...
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Small Business Saturday 2021

Small Business Saturday 2021

Years ago when I started this business I had a solitary dream in mind: I wanted to help...
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4 Years of Alice Alexander

4 Years of Alice Alexander

Mary Alice here, Creative Director and Founder at Alice Alexander. It’s been (more than...
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How to Wear and Care for Linen

How to Wear and Care for Linen

At Alice Alexander we’ve been producing a linen collection for four years running. Why ...
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Introducing Summer 2021

Introducing Summer 2021

After months of development we're finally able to bring you the much anticipated Summer...
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Getting Plus Size Right!

Getting Plus Size Right!

When we reached out to 40+ brands to help with their size inclusivity, Tradlands was 1 ...
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Spring 2021 Preview

Spring 2021 Preview

Today we're sharing a sneak peek of our Spring 2021 collection. Sharing here are the te...
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The Alice Alexander Membership

The Alice Alexander Membership

As we prepare for our re-launch in March, I’ve spent some time combing through three y...
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Let's Co-Create a Better Fashion Industry

Let's Co-Create a Better Fashion Industry

A few weeks ago, a sustainable fashion website with a massive following posted about a ...
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The Anti-Racist Small Business Pledge

The Anti-Racist Small Business Pledge

Last week I had the distinct pleasure of attending a Town Hall hosted by Rachel Rodgers...
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How we're managing during a pandemic

How we're managing during a pandemic

EDITED AND UPDATED 3/20/20 ****** Hi folks--this is an ever-changing situation and I am...
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Finished garment measurements, body measurements, ease: What's it all mean?!

Finished garment measurements, body measurements, ease: What's it all mean?!

Our customers, they're folks who THINK. They carefully consider their purchases, they t...
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How we designed our boiler suit inspired jumpsuit

How we designed our boiler suit inspired jumpsuit

In early 2019 I had the idea for a boiler suit inspired jumpsuit. Feeling like I needed...
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ethical sustainable plus size clothing

What does it really cost to include plus sizes?

Today on the blog, I’m breaking down a question that I get a LOT from our community:  ...
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What I Wore in 2019

What I Wore in 2019

Despite being the owner of an apparel company my own wardrobe is pretty sparse. It's mo...
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How to get the most out of your Cass Dress

How to get the most out of your Cass Dress

The Cass Dress has been our number one seller for months now and it's no wonder why. Ma...
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Two years in: Where we've been, where we're going

Two years in: Where we've been, where we're going

On September 22nd 2017, I sat in my tiny spare bedroom starting at the computer screen. Samples were sewn and photographed, the website was finished, patterns, bolts of fabrics, my cheap Singer sewing machine and shipping boxes were at the ready. And right before I hit the publish button my husband exclaimed “WAIT, what if we sell out?” To which I replied, “I think that’s a good problem to have”.
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